Prove the Value of Customer Learning: How to Measure ROI and Win Buy-In

Wish you had the metrics to prove the ROI of your customer learning program?

Measuring the success of customer learning is a burning priority for many practitioners. And whether or not you monetize your education content, finding the right metrics to show the true value of your program is hard to get right, especially if you’re starting from scratch. But without it, you risk losing key investment and buy-in from executive leadership.

Join Thought Industries experts Philip Cahill, Senior Director of Customer Education, and Monika Patel, Senior Director, GTM Learning Strategist, for a deep-dive into methods for proving the ROI of learning – not just at the onboarding stage, but across the entire customer lifecycle.

You’ll walk away with:

  • A better understanding of which metrics to target for your organization
  • How to connect learning to key business outcomes – from marketing to cultivating brand ambassadors
  • What best-in-class customer educations programs are doing today to prove ROI

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