Thought Industries Names Michael Daecher as Chief Marketing Officer

Thought Industries Names Michael Daecher as Chief Marketing Officer

Thought Industries
Jun 1, 2018 1:00:00 PM

Boston, MA, (June 1, 2018) – Thought Industries, one of the fastest growing online learning Software-as-a-Service (SaaS) companies, is proud to announce the addition of Michael Daecher as Chief Marketing Officer.

“We feel very fortunate that Mike has joined the growing senior leadership team at Thought Industries,” says Thought Industries CEO Barry Kelly. “Mike has a stunning track-record in marketing. His unique experience specifically in the field of online learning makes this a perfect fit. I am truly excited to see how his efforts will help the growth and reputation of our company.”

Daecher brings years of experience in growth startups and online education. He first encountered Thought Industries while using the platform to launch the multi-million dollar online education business within Active Interest Media.

Most recently, Daecher was Chief Marketing Officer at ArtistWorks, an online music education provider who recently landed their Series A funding. Prior to Active Interest Media, he led the marketing team at the Denver-based online education startup Craftsy, acquired by NBC/Universal in 2017. At the time of the acquisition, according to The Hollywood Reporter, Craftsy had “an audience of 12 million for its expert-led workshop videos and e-commerce shop, with 2 million active visitors a week.”

“Companies and organizations looking to grow their business with online education deserve a first rate solution,” says Daecher. “The Thought Industries team and Learning Business Platform are second to none, and I’m very proud to be part of it.”

About Thought Industries

Thought Industries powers the business of learning with their industry-leading platform. The company was founded in 2014 around the core belief that online learning experiences should be modern, intuitive, engaging, and scalable. Today, Thought Industries features a library of powerful, easy-to-use tools that enable organizations to cost-effectively scale their business and engage with customers across their entire lifecycle. All from one, robust platform.

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