Growing Your Customer Learning Program Maturity
How to Get There (and Where is There, Anyway?)
Customer education, when done correctly, is a huge competitive advantage.
But, as organizations seek to level-up their education programs, there are countless obstacles standing in their way: lack of executive buy-in, not enough funding to grow the team, gaps in subject matter expertise or technical content production skills, or—most often—the absence of a big-picture vision.
In this webinar, we’ll have the exciting opportunity to hear from a multinational software company, Forcepoint, on how they not only cleared all of those hurdles but ultimately built a customer education program that benefits not only its clients but the entire organization.
In this session, we’ll cover:
- Thought Industries’ theory on Customer Education maturity at every stage
- Forcepoint’s experience with maturing and scaling their program
- Tactical advice we can share with newly established education teams