Designing an Ideal Pricing & Packaging Strategy: A Practitioner’s Eye View

Join Dave Derington, Director of Customer Education at ServiceRocket, and a panel of other incredible industry experts for this “Best of COGNITION23” official session replay!

In this panel discussion, executives overseeing learning products, GTM strategy, and customer learning share insights on the commerce strategy of training, including:

  • Best practices in market research to inform pricing strategy
  • Approaches to “packaging” learning, and lessons learned
  • Advice on navigating the evolution from fee-based and a la carte to subscription-based offerings

Fill out the form to watch this exclusive COGNITION23 on-demand session replay!


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